clients


Foresight Consulting is not only proud by the number of clients it serves. Foresight Consulting is proud of the number of years that it serves it clients and the success that we have achieved collaboratively with our clients over the years.

our clients success stories
Rich Bake
Rich Bake

Partner since: 1998

Major Achievements:

- Extensively researched the market and determined company launch strategy

- Created the packed bread retail market and assumed leadership in 6 months

- Established leadership position since launch and ensured barriers to entry ever since

- Grew the market ever since

Carrier
Carrier

Partner since: 2000

Major Achievements:

- Carrier was an aging brand with fierce competition and losing market share

- Re-vamped the brand and re-introduced the company with the ‘experts’ positioning platform

- Created a paradigm shift from the window segment to the hi-wall segment in the market

Regina
Regina

Partner since: 2004

Major Achievements:

- Identified and segmented the pasta market tiers

- Managed to restore brand, re-launch products and segment tiers with specific brands and products tackling each tier

- Achieved and retained leadership in the pasta market in Egypt

Egypt Foods
Egypt Foods

Partner since: 2010

Major Achievements:

- Re-launched the company, its brands and its products

- Adopted a very aggressive marketing strategy to grow the company from number 5 player to number 2 player following Pepsico

- Established one of the most highly recognized brands in the Egyptian market

Brunch
Brunch

Partner from: 2005

Major Achievements:

- Acquired a losing business

- Re-branded, re-positioned and re-launched

- Established a strong distribution network for the short shelf life products

- Innovatively developed new products and launched them successfully in the market

- Grew the company by more than ten folds into profitability

IGI
IGI

Partner since: 2010

Major Achievements:

- Re-positioned, re-branded and re-launched a multi-billion Real Estate project

-Adjusted its positioning to suit its target customer and refined its offering and communications messages to achieve optimum sales results

White Tissues
White Tissues

Partner since: 2013

Major Achievements:

- Launched the brand with innovative product features and key differentiators.

- In a very cluttered and diverse market managed to attain second place heading towards first.

Suzuki
Suzuki

Partner since: 2013

Major Achievements:

- Re-launched the brand and its products in the Egyptian market and managed to sell-out all vehicles in record time

- Restored brand reputation and image in the market to appeal to its target audience once again

testimonials

  • 'It is evident that without Foresight Consulting's continuous and ongoing marketing support, Rich Bake would not have achieved its great success.'

    Eng. Amr El Helaly, Chief Executive Officer, Modern Bakeries – Rich Bake & Brunch
  • 'Foresight Consulting has aided MCI in re-positioning and re-aligning its brands & goals. Through Foresight's sincere efforts & eye on the market, MCI's vision has evolved yet focused on the essential aspects of business growth. MCI highly recommends Foresight Consulting as one of Egypt's most successful marketing consultants.'

    Khaled Sadek, Commercial Manager, MCI Paints
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